In this e-book you'll learn:
- The importance of first impressions in developing long-term customer relationships.
- How to build interdependent relationships instead of dependent relationships.
- Why trust matters and what you should do to establish trust with your customers.
- How to identify four different customer buying styles and adjust your approach depending on your customers' styles.
- LAER: The Bonding Process® as a means to show your customers that you care.